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Enamor’s vision is to be more than just a brand. Shekhar Tewari
Aug 29, 2024 exchange4media

Shekhar Tewari, Chief Category & Operations Officer, Modenik Lifestyle, talks about Enamor’s new campaign, transforming bridal couture, digitally-driven marketing, product innovation and more …

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Into The World Of Innerwear
Aug 28, 2024 freepressjournal

Shekhar Tewari of Modenik Lifestyle tells us about the essential of the essentials – underwear. And the world of difference that exists in catering to men’s and women’s needs…

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Modenik Lifestyle names LV Vaidyanathan, former CEO of P&G India, as executive chairman
Aug 28, 2024 livemint

Innerwear maker Modenik Lifestyle Pvt Ltd, backed by Advent International, has announced the appointment of L.V. Vaidyanathan, former chief executive and managing director at P&G India, as its executive chairman effective July…

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Bra-vo! How Enamor is riding on technology to drive growth in the lingerie market
Aug 28, 2024 financialexpress

The market size of women’s innerwear across India in the year 2020 was approximately Rs 32,164 crore and was estimated to reach Rs 62,135 crore by 2025, as per market research firm Statista…

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After 14 years of Salman Khan, Dixcy Scott turns to cricket for endorsements
Aug 28, 2024 afaqs

Dixcy Scott, an underwear brand from the house of Modenik, a manufacturing company based out of Bengaluru, has unveiled new ad films that feature cricketing celebrities including commentator Ravi Shastri, bowler Mohammed Siraj, and batsman Yashasvi Jaiswal…

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Modenik Lifestyle ups ad spends by 25 percent; to double revenue growth in three years
Aug 28, 2024 Storyboard

In a freewheeling conversation, Shekhar Tewari, CEO of Modenik Lifestyle, talks about gradual demand revival in rural areas buoyed by a good monsoon…

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Enamor Celebrates Women in #FabulousMyWay Campaign
Nov 10, 2023 Adgully

Enamor, the leading lingerie and athleisure brand, is set to redefine bridal fashion with the launch of the highly anticipated…

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The Power Of Data-Driven Decision-Making In Workforce Management
Oct 26, 2023 HR.com

Enabling enterprise success through improved understanding of human behaviour…

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Pathway to effective leadership, passes through the self
Sept 17, 2023 ET HR World

The article offers five practical strategies for personal growth and leadership excellence…

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Enamor Atheisure launches OOH campaign ‘Everybody is Fab’
May 12, 2023 Financial Express
The campaign aims to celebrate the diversity of body shapes and sizes and empower women to embrace their beauty…
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